New Zealand news‎ > ‎

Outpost growth continues

posted May 16, 2011, 2:17 AM by ema-1 ema-1   [ updated Jun 23, 2011, 12:24 PM ]
"Riddell and Forbes always knew that partnering was the best way to grow the company.

"We wanted to scale our growth and going it alone would have restricted that," says Riddell. "[Otherwise] we'd need to have hired installation and support people who understood local best practices and regulations in each country where we wanted to do business."

One of the company's competitive advantages is that it provides the web-based monitoring platform and manages the relationship with the mobile phone company as well as supplying the hardware, most of it made in Auckland.

Another point of difference is the 10-year life of the device's battery.

The technology is also well suited to Africa, where mobile networks dominate telecommunications infrastructure. There, says Forbes, most water utilities must drive across country to read every village's water meter"